First up, a little background on the brand... Sexy Hair is known as a salon brand in the US but remains relatively unknown in the UK, although it is gaining salon distributors and I wouldn't be at all surprised if it soon becomes recognisable. The brand comprises seven ranges, named after their intended usage, such as the signature BigSexyHair (volume), ShortSexyHair, CurlySexyHair... you get the idea. HealthySexyHair is the first soy-based haircare line to launch in the industry, offering a high concentration of amino acids for the ultimate in hair nourishment.
I'm really impressed with the bright packaging which features bold text. There's something about it which reminds me of Toni & Guy/ TiGi in the early days, yet better and is around the same price point, starting at £2.75 for travel sizes with the standard products ranging from £9.85-£17.95. The packaging is in keeping with the young, fun side of the brand, easy to identify and something I'd happily have on display in my bathroom.
I was sent Reinvent Color Care Top Coat which is the latest addition to the range and is designed for use between colourings to revitalise hair. As pictured, it's presented in a functional tube and is pretty foolproof to use- simply apply to wet hair after shampoo & conditioner, leave for 3-5 minutes and rinse. The product is an opaque gelee texture which I didn't particularly like although it makes application simple. The scent is incredible- like a perfume! It feels a little weird to add a treatment after conditioner but Reinvent Color Care Top Coat offers good rinsability and didn't weigh my hair down at all. My hair was left silky soft although not especially smoothed. I don't have dyed hair but I did find that this brought out my natural red tones and Mr. SkinDeep even commented, describing it as "vibrant"! I used a generous amount but I'd say you'd get a fair number of uses out of the tube which is priced at a reasonable £12.99 for 150ml.
I also tried Soy Renewal Nourishing Styling Treatment, which at £17.95 for 125ml is the most expensive product in the range. I absolutely fell in love with this product and am currently in danger of pulling a muscle in my neck as I keep flicking my hair around! Initially, I wasn't sure what to expect from this product- it's a bit of a multi-tasker as you can use it as a pre-blow dry hair oil, on dry hair to smooth or leave on for 20mins as an intensive conditioning mask. Soy Renewal Nourishing Styling Treatment is a fairly thick oil which is jam-packed with wonder ingredients including the industry's current obsession, Moroccan Argan Oil. I used it in place of my Neil George Indian Gooseberry Oil ahead of blow-drying my hair and although it's a thicker formula than my usual product, I couldn't detect any residue on my hair once dried and although I have fine hair, it certainly didn't feel weighed down. The packaging is functional, although some may dislike that the bottle isn't transparent. The scent isn't the most pleasant but as it doesn't linger on hair, this didn't particularly bother me. I was somewhat cynical regarding the claims that it helps to reduce blow-drying time but it truly does! Apparently, the science behind this is that Argan Oil absorbs quickly into hair speeding the drying process. I was reassured to learn that this isn't caused by some damaging chemical and it's definitely a bonus to have a minute or so extra in the mornings! My hair was left feeling super soft and volumised. This product is my new obsession!
Although expensive, a little goes a long way and compared to similar products such as Moroccan Oil (which is £30.45 for 100ml), I actually feel that this is a very fair price. I'd highly recommend this product, particularly if you're a hair oil first timer.
I'm highly impressed following my first experience of SexyHair and can't wait to discover more from the range.
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